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Tuesday 12 June 2012
GOP’s Strategy of Deception

Why do the Republicans make up facts? Because they cannot debate substantive issues with real facts. They cannot govern (how can a party that hates government govern?), so they must mislead and lie.

The one real talent the Republican Party has demonstrated is the production of misleading propaganda. Why are their lies so successful? Because they know they can count on most voters being uninformed and gullible — and likely to remember the lie in the headline or TV sound bite, and be too tired, too busy or unskilled to question or search further.

American voters are particularly vulnerable to “tailored disinformation.” As Mark Twain famously said: “A lie can travel half way around the world while the truth is putting on its shoes.” GOP pollster Frank Luntz has noted that: “A compelling story, even if factually inaccurate, can be more emotionally compelling than a dry recitation of the truth.”

Today’s version of the Republican Party heeds the Luntz recipe and draws upon voters’ emotions through disinformation and lies because, as Rick Perlstein pointedly writes: “The mortal fear of the Republicans is that if government delivers the goods, the Republicans have no future.”

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